Google recently switched to something known as secure search, limiting the data that can be seen using its analytics. This means website owners can no longer see the string of words used by an individual to find their site in a search, which could have a large effect...
Google Analytics and SEO If you’ve investigated search engine optimization (SEO), then you’re sure to have heard of Google Analytics. But did you understand what you read? Google Analytics, the tool created by Google that provides a digital analysis of your website,...
The U.S. search engine optimization (SEO) industry is healthy and growing, topping $16 billion in 2010. This is great news for any SEO or Marketing firm looking to expand along with the client’s search marketing budgets, as there is plenty of work to be done. Many SEO...
Google has introduced a new feature to their email service which will affect almost everyone, whether they have a Gmail account or not. Internet marketers, bloggers, freelance writers, as well as people who simply want to get their email will notice the effect of the...
Businesses can use Google+ badges to direct traffic to their Google+ pages.Google Places has undergone a few changes in hopes of becoming more social. Google + Local pages officially replace Google Places this month. While the new format may seem disorienting at...
The Internet has been buzzing with word that Google might be releasing revised algorithms that will make it much harder for websites that are deemed “over-optimized” to reach the top of search engine rankings. Some see this as “punishing” those sites, but Google...
For the final 11 days of 2011, we’re going to take a look at some of the top mistakes made this year in our industry… including social media, marketing, branding, graphic design, web design and SEO. #5-Nokia Lumia doesn't mean what you think it means Anyone with...
The answer to the question “what makes good SEO” probably seems obvious. You’re probably thinking “duh, The Belford Group. You already told us that Search Engine Optimization is making sure that people and the web spiders can actually find our website. If our...
In recent weeks, we’ve been looking at The Belford Group’s six service areas and sharing more about what each service includes—and what it means for our clients. This blog is the final entry in that series. Join us as we talk spiders and humans … the two key audiences...