MLS Listing Website: Your Online Presence Says Is All

MLS Listing Website: Your Online Presence Says Is All

Your online presence says everything. Having a beautiful, easy-to-use website is a must in the professional world of real estate. But envision having your MLS listings pulled into your website without having to do any of the leg-work. With our integrated software,...
We Believe

We Believe

Recently I was asked to summarize the information shared at the Dean’s Roundtable of Entrepreneurs and Market-makers at Walton College. I was inspired by the incredible dedication to excellence that the group exhibited while sharing how we could improve the...
Branding Basics: Hello, My Name is….

Branding Basics: Hello, My Name is….

You can find the previous Branding Basics post titled “Start with Why”. The name of your business is its single best identifier. Logos are wonderful as visual representations, but a name can be used both visually and aurally. A name is how potential customers will...
Importance of a Marketing Plan

Importance of a Marketing Plan

Importance of a Marketing Plan Knowing where your business is headed is a big part of figuring out how to make it a success. While every company should have a business plan, it is a good idea to make sure your business plan includes a separate section on marketing. A...
Branding and Why It Is Important?

Branding and Why It Is Important?

A brand is the idea or image of a specific product or service that consumers connect with, by identifying the name, logo, slogan, or design of the company who owns the idea or image. Branding is when that idea or image is marketed so that it is recognizable by more...