Services

Branding

Effective branding is vital for gaining recognition and acceptance from your current and potential clients. Creating a brand does not mean simply creating a logo. Branding is the emotional and psychological relationship you have with your clients. Once you build that strong brand your clients are much more likely to remember you. We can help you develop a brand strategy and then help you build your brand’s identity. The Belford Group’s branding services include logo design, tag line development, and identity materials. We also offer on-going consulting to make sure your company’s brand is well-known and reputable.

Web Development

Your website acts as the front door to your company and is the single most important component of any business for business development. It is more than just a way to feature your product or services. It is an important, interactive communication tool to build an ongoing relationship with your current and prospective clients.

The Belford Group understands that web design and development means more than putting up a few images and some words. Our web design team is complete with graphic designers, writers and search engine optimization (SEO) consultants who work together to deliver the best website possible for each client.

Whether we are starting from scratch or re-designing your current website, The Belford Group will set you apart from your competitors.

SEO Consulting

With the increase in online marketing it’s simply not enough to just have a website. You need to know how to get that website found. The Belford Group is experienced in meeting that need. Our search engine optimization (SEO) services include analytics such as competitive and keyword research analysis, on-page optimization, and various link-building techniques. We’ll work with you to create a strategy that makes sense, help you understand who your competitors are, and show you which keywords are most important to target to achieve success.

By developing and implementing an SEO plan you are:

• Promoting your business directly to consumers who are searching for your product or service
• Increasing your brand’s credibility
• Accessing new clientele through increased visibility

Social Media Management

Social media marketing can be overwhelming, frustrating, and downright confusing. We are here to help you out. Our social media team is experienced with the different social media channels and they stay up-to-date on the ever-changing policies. We work with all the top social networking channels including Facebook, Google+, LinkedIn, Twitter, Pinterest, YouTube and many more. The Belford Group’s social media management services include:

• Social Media Consulting – (Determine which social media channels meet your needs and goals)
• Social Media Setup – (Create accounts with optimized backgrounds and business information)
• Content Creation – (Tweets, Facebook & Google+ Posts, Blog Posts, etc.)
• Social Media Engagement – (Reply to comments and questions while growing your fanbase)
• Social Media Reporting – (Track the effectiveness of your social media efforts)

Professional Design

The purpose of your marketing and promotional materials is to grab your potential clients’ attention. Here at The Belford Group we get you that attention by offering customized, professional visual design solutions for a broad range of printed and web marketing materials. Our graphic design services can help you express your company’s vision, values and directions in the most effective manner. Our graphic designers can create virtually anything you need:

• Logo design and brand identity
• Advertising and marketing materials
• Banners
• Corporate literature, brochures, and letterhead
• Signage for your building or other purposes
• Vehicle wraps

Marketing

Ongoing marketing efforts are vital for your company’s continued success. This requires having a marketing plan for how and when to use marketing tools and services.

We work with clients to create a marketing strategy that develops and promotes their business or organization for increased and sustained success. We offer countless marketing services including marketing consulting, brochure and print design, advertising, internet marketing services, and direct marketing.