Social Media

How to Use Pinterest for Your Business

How to Use Pinterest for Your Business

Pinterest has been a darling of social media since its launch in March 2010. With 53 million unique users every month in the U.S. alone, it’s not hard to see why the platform is considered a good resource for business. So how do you effectively pin, create boards, and...

What is a Twitter List and How Do I Use One?

What is a Twitter List and How Do I Use One?

A Twitter List is a way to curate Twitter accounts based on common interest, field, or group. Twitter lists are a great way to bring similar feeds together for easy following on a particular topic. One of the best features of Twitter lists is that you don’t have to...

How to Write a Blog Post: A Guide to Maintaining Your Sanity

How to Write a Blog Post: A Guide to Maintaining Your Sanity

Writing a blog post, especially for the first time, can be daunting. There are a lot of blogs already out on the internet and somehow you’re expected to stand out and be different. No pressure, right? But it doesn’t have to be overly stressful. Just follow some basic...

The Top 7 Social Media Best Practices for Brand Engagement

The Top 7 Social Media Best Practices for Brand Engagement

With statistics showing that 90% of companies maintain social media profiles, failing to have a social media presence for your organization can put you at a significant disadvantage. However, there is a difference between participation and actually achieving social...

Reasons Your Business Should Use Google+

Reasons Your Business Should Use Google+

Join another social media site? Sure, there may be a lot of social sites out there, but not all of them will be relevant to marketing your business. Google+ is arguably the most important social network for both businesses and marketers. If you haven’t already...

Benefits of Social Media Marketing

Benefits of Social Media Marketing

Social media marketing is a great way to drive repeat business and attract new customers. Social media marketing is the process of marketing through social media sites like Twitter, Facebook, Google+ and YouTube. Most businesses jump into using social media expecting...

How to Use Facebook for Your eCommerce Business

eCommerce businesses often struggle until they are able to effectively utilize all of the resources that the internet provides for them. If you’re trying to sell a product online, then chances are your target audience spends a lot of time on Facebook. Here are some...

How to Optimize Your Business’ Twitter

Implementing Twitter in a way that is useful for your company or your brand can be difficult if you don’t know where to start. What content are you sharing with your followers? If you struggle to find interesting, relevant things to tweet about every day you aren’t...

Blog Writing for SEO

Blogs are becoming an increasingly popular way for people to engage online, as well as show off their writing skills. However, many people have difficulties driving traffic to their blogs simply because others cannot find them through search engines. Fortunately,...

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