How To Choose the Right Keywords For Your Business Website

How To Choose the Right Keywords For Your Business Website

Search Engine Optimization (SEO) starts with discovering the best keywords for your business. Here are a few questions and instructions on how to choose the right keywords for your products or services. Questions to Ask Thoughtfully think through the following...
Guide to Developing a Logo Design for My Business

Guide to Developing a Logo Design for My Business

The time has come to create a logo for your new business. But where should you even begin? Today we’re discussing a few essential tips to keep in mind while developing a logo design. Do the necessary research before you start any sketching and design work to avoid...
Why Does My Business Need a Blog?

Why Does My Business Need a Blog?

Your business needs a blog for many reasons. But here are 5 reasons why it’s time to start one or make the blog you currently have a priority. 1. Increases Traffic to Your Website Blogs are a great way to gain new customers as well as maintain visibility with...

Branding Basics: Icons, Fonts, and Colors, Oh My!

Don’t forget to read our previous Branding Basics articles about the “Why” of your company and the name of your company before designing a logo: Start with Why and Hello, my name is…. The name of your company may be the most recognizable thing about it,...

Common SEO Mistakes

Search Engine Optimization, or SEO, is not always easily defined. On a basic level, it is how to create and modify copy (written content) for both search engines and real people. Below are some of the most common SEO mistakes.   Keyword Stuffing Keyword stuffing is...

What to Expect When You Hire The Belford Group for Branding

When you hire The Belford Group for your branding there are many things you can expect in addition to excellence and quality. Below are listed the steps in The Belford Group’s branding process, which typically takes between two and four weeks.   First, we need to get...