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Google Business Profile – The Make or Break Listing

Google Business Profile – The Make or Break Listing

Whether you're looking for foot traffic or web traffic, Google is the ultimate search referrer. A Google Business Profile (GBP) listing helps ensure that people find your business when looking for products and services like yours in their local area. You must have a...

Your Brand, Branding & Brand Marketing

Trying to make sense of all the work needed to stay relevant in today's digital marketplace can make you feel dizzy!  Brand activation, Brand relevance, Brand awareness, Branding, Rebrand, Sub-brand, Brand development, Brand Tactics, Brand expression, Brand lift,...

The Days Of Relying Solely On Websites Are Gone!

The Days Of Relying Solely On Websites Are Gone!

Every year, new trends develop in the field of digital marketing. Traditionally, businesses and organizations would use only one or two marketing channels, but the days of relying solely on websites are gone! Knowing your audience has always been a prevailing...

Make Your Customers the HERO!

Make Your Customers the HERO!

Every great story has a hero. The character that helps the hero win the day is the Guide in the story. In Star Wars, this is Yoda and Obi-Wan. The Guide in the Matrix is Morpheus. And in Thor, it's Thor's father.   In your marketing story, you should be the...

Video will be ‘King’ –  The cornerstone of marketing

Video will be ‘King’ – The cornerstone of marketing

Video will be 'King' -  The new cornerstone of all marketing campaigns. Wednesday morning, Jim walked into his office just like he had most weekday mornings since 2016. But instead of looking on his desk at all the bills he’d often struggled to pay, he looked at...

The 4 Most Profitable Digital Marketing Trends for 2022

The 4 Most Profitable Digital Marketing Trends for 2022

The 4 Most Profitable Digital Marketing Trends for 2022 Is your business getting ready to embark on a digital marketing campaign? Before getting started, you need to know where the digital marketing trends are headed in 2022.    1 - Video will be...

6 Ways That Online Marketing Can Grow Your Business

6 Ways That Online Marketing Can Grow Your Business

“I know I should be building an online presence for my business, but it’s so confusing.”  “I’m extremely busy working with my clients every day. I don’t have the time to deal with my website.” “I want to reach more customers. I simply don’t know where to...

Why Hire a Professional Web Developer Instead of DIY?

Why Hire a Professional Web Developer Instead of DIY?

It may be tempting to create a do-it-yourself website to save some money. However, apart from having a beautifully designed website, let's explore why that might not be the best choice for your business. Here are our top 3 reasons to hire a professional web developer...

Voice Search: What it Means for SEO

Voice Search: What it Means for SEO

What is Voice Search? "Hey Google, where is the closest Walmart"? This is voice search. It allows users to speak into a device as opposed to typing keywords into a search box to generate results. We use this type of search when asking questions of Google, Cortana,...

5 Tips To Get Started Branding Your Business

5 Tips To Get Started Branding Your Business

Good branding is at the heart of any good business. Establishing core features and qualities of your brand requires a little time, a little research, and an in-depth understanding of how your company operates. Here are five tips to get you started with branding your...

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