How to Optimize Your Business’ Twitter

Implementing Twitter in a way that is useful for your company or your brand can be difficult if you don’t know where to start. What content are you sharing with your followers? If you struggle to find interesting, relevant things to tweet about every day you aren’t...

What Makes an Ideal SEO Employee?

The U.S. search engine optimization (SEO) industry is healthy and growing, topping $16 billion in 2010. This is great news for any SEO or Marketing firm looking to expand along with the client’s search marketing budgets, as there is plenty of work to be done. Many SEO...
Why Consistency is Important in Branding

Why Consistency is Important in Branding

The strength of your brand strategy is all in the details. Designing an awesome logo and tag line is very important, but if you lose sight of the finer points of your branding message and forget to maintain consistency with all the elements then your branding efforts...
Why You Should Care about Gmail’s New Tabs

Why You Should Care about Gmail’s New Tabs

Google has introduced a new feature to their email service which will affect almost everyone, whether they have a Gmail account or not. Internet marketers, bloggers, freelance writers, as well as people who simply want to get their email will notice the effect of the...